Electra-Carrefour Club
Connecting Everyday Experiences
Elecrta-Carrefour Club is Electra Consumer Products unified customer credit platform, supporting the Group’s retail and consumer activities through a single, integrated credit card–based membership structure.
The platform enables ongoing customer engagement across everyday consumption and lifestyle categories, while also supporting financial services activity, including credit card usage and the provision of consumer loans.
It provides a consistent framework for data collection, customer analytics, and coordinated commercial and financial activity across the Group’s retail ecosystem.
By leveraging scale, analytics, and long-term customer relationships,
Electra-Carrefour Club supports customer retention, cross-category activity, and sustainable value creation for the Group and its strategic partners.
Electra-Carrefour Club by the Numbers
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Stores across Israel
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Credit Card Holders
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partner brands
Leadership Behind the Performance
Liat Harari
CEO Electra-Carrefour Club
Liat Harari serves as CEO of the Carrefour Customer Club and Credit business at Electra Consumer Products, leading customer loyalty, credit solutions, and engagement strategies for Carrefour’s members.
She brings experience driving customer-facing initiatives and managing loyalty operations within multi-channel consumer environments.
Liat contributes to the Group through transforming customer relationships, enhancing member value, and advancing credit and club engagement at scale.
One Card. Countless Monuments.
FROM VISION TO MISSION
